SOCIAL VIDEO CONTENT DIRECTOR & ON STAGE STEDI CAM OP

Live Nation — Madonna “Celebration Tour”

Global Tour
2023 – 2024

  • Worked within a large-scale live entertainment production environment supporting a global concert tour.

  • Coordinated closely with tour production, creative, and operations teams under tight timelines.

  • Captured and delivered tour content while navigating complex live-event logistics.

  • Developed a strong understanding of tour operations, show schedules, and live production workflows.


CONTENT PRODUCER/DIRECTOR

RIKI LOVES RIKI/GLAMCOR

New York, NY
2017 – 2021

  • Produced, directed, and edited branded video and multimedia content for beauty and lifestyle brands

  • Supported product launches, campaigns, and ongoing digital marketing initiatives

  • Collaborated with founders, marketing teams, and influencers to shape brand identity

  • Managed production budgets and schedules to maximize creative output and efficiency

  • Helped scale content production to support e‑commerce and social growth


FOUNDER AND CREATIVE DIRECTOR

Surface Coating Studio

New York, NY
2021 – Present

Founded and led a creative studio delivering photography, video, and visual strategy for brands, artists, and businesses.

  • Owned creative direction and execution across commercial campaigns, editorial shoots, branded storytelling, and social‑first content

  • Translated business and marketing objectives into clear creative strategies and visual narratives

  • Managed clients, budgets, timelines, crews, and production logistics while maintaining high creative standards

  • Built scalable workflows enabling consistent, high‑volume content delivery

  • Balanced creative vision with operational leadership and commercial outcomes